Successful Newsletter Success Stories – Top 14 (Updated)

Newsletters have been around for a while now, and while they might seem like a relic of the past, they have evolved over the years and remain an effective marketing tool.

Also, AI is changing fast. What was cool last year is old now. If you want to keep up, dive into AI and follow the latest news. AI newsletters are great for this. They give you the newest and most important AI updates. But there are lots of newsletters now. It’s hard to know which ones are best.

In this article, we will discuss successful newsletter success stories that you probably haven’t heard of before. These success stories are meant to inspire you to create your own successful newsletter. They’ll keep you in the loop with accurate and fresh info. So, here are the top 4 AI newsletters and 10 other newsletters as well.

Successful Newsletter Success Stories

1. The Rundown AI

The Rundown AI was founded by Rowan Cheung, more than a year ago.

Founder	Rowan Cheung
Subscribers	450K+

CASE STUDY

Rundown, a daily newsletter on weekdays, delivers concise AI news to 450,000+ global subscribers. Covering general AI updates, latest tools, and tutorials, it provides a quick overview for those seeking a surface-level understanding or a base for deeper exploration. Subscribe for daily insights in your inbox.

2. AI Breakfast

AI breakfast was founded more than a year ago.

Founder	Unknown
Subscribers	45K+

CASE STUDY

AI Breakfast is your weekly Monday digest, delivering AI news that bridges theory and practice. Explore theoretical insights followed by real-life applications, step-by-step tutorials, and the latest studies. Subscribe for extra content and exclusive perks at $97/year, including Wednesday and Friday emails, AI tool discounts, consultations, and the eBook “Decoding AI.”

3. The AI Revolution

The AI Revolution was founded more than a year ago.

Founder	Unknown
AI resources	1000+

CASE STUDY

The AI Revolution newsletter is a free, well-organized source that analyzes 1,000+ AI resources. It provides curated, visually appealing content about the latest happenings in the AI world. No ads or distractions ensure an optimal reading experience. Ideal for those exploring AI broadly rather than in a specific niche.

4. Superhuman

Superhuman was founded by Zain Kahn, more than a year ago.

Founder	Zain Kahn
Subscribers	500K+

CASE STUDY

Superhuman, a leading AI newsletter with 500,000+ subscribers, keeps you updated on AI trends across industries. It simplifies complex topics for newcomers. Personalized content on ChatGPT, writing prompts, data science, AI job hunting, and free tools is delivered based on your preferences. Explore the latest AI platforms via email.

5. MarketBeat ($25.6M/year)

MarketBeat was founded by Matt Paulson, a resident of Sioux Falls, South Dakota in the United States, more than 12 years ago.

Founder	Matt Paulson
Revenue	$2.13M / month

CASE STUDY

Matt Paulson, the founder of MarketBeat, a financial media enterprise that endeavors to enhance the trading decisions of individual stock investors through the provision of unbiased financial information and real-time market data.

MarketBeat is projected to yield approximately $8 million in revenue in 2019, and conclude the year with an estimated 1.3 million distinct email subscribers.

6. Domain Name Wire ($9.96M/year)

Approximately 18 years ago, Andrew Allemann founded Domain Name Wire, which is based in Seattle, WA, USA.

Founder	Andrew Allemann
Revenue	$830K / month

CASE STUDY

Andrew Allemann, an entrepreneur based in Seattle, established Domain Name Wire in 2015. Domain Name Wire is a news website that focuses on the domain name industry, web hosting, and WordPress. Andrew has over two decades of experience in the domain business, starting from 1997.

Andrew has been featured in several prestigious publications, including the New York Times, Financial Times, Wall Street Journal, TechCrunch, Washington Post, Bloomberg, Sydney Morning Herald, NPR, Fortune, and Guardian. Since its inception in 2005, Domain Name Wire aims to provide insights on media and technology-related matters. Domain Name Wire specializes in helping businesses choose the most appropriate domain name.

8. I Know The Pilot ($840K/year)

I Know The Pilot was founded by Garth Adams, hailing from Melbourne, nearly seven years ago.

Founder	Garth Adams
Revenue	$70K / month

CASE STUDY

I am Garth Adams, the founder of I Know The Pilot. Our organization distributes daily airfare and accommodation offers to our subscribers. Unlike other travel deal websites that charge for subscriptions, we have operated entirely free of charge since our inception.

However, let us backtrack to the beginnings of my enterprise and assess our present status, particularly as vaccines are gradually being administered.

9. CoinSnacks ($360K/year)

Dillon, a resident of Denver, CO, USA, initiated the establishment of CoinSnacks more than five years ago.

Founder	Dillon
Revenue	$30K / month

CASE STUDY

I am Dillon, a co-founder of CoinSnacks, a newsletter that specializes in the coverage of the cryptocurrency market. Our publication currently boasts a weekly readership of over 70,000 individuals. Over the years, we have navigated through various bullish and bearish markets in the crypto sector, acquired competing entities, and honed our methodologies to generate an approximate monthly revenue of $30,000 in 2022.

10. Yolo Intel ($240K/year)

Yolo Intel was founded by Yolanda Edwards, a resident of Brooklyn, more than four years ago.

Founder	Yolanda Edwards
Revenue	$20K / month

CASE STUDY

I am Yolanda Edwards, the founder of Yolo Journal, a travel lifestyle media brand that I established three years ago. With 25 years of experience in the magazine industry, mainly at Conde Nast and a brief tenure at Martha Stewart, I embarked on creating a magazine concept that I perceived as absent in the market after losing my job. In 2019, I launched the first issue of Yolo Journal, which is now a printed magazine published three times annually.

11. Cup of Coffee by Craig Calcaterra ($221K/year)

Craig Calcaterra, a resident of New Albany, OH, established “Cup of Coffee by Craig Calcaterra” more than two years ago.

Founder	Craig Calcaterra
Revenue	$18.4K / month

CASE STUDY

I am Craig Calcaterra, the creator, author, and editor of the Cup of Coffee Substack newsletter, which focuses on baseball and culture. My newsletter is distributed five days a week and is sent to subscribers before 7 AM Eastern Time.

My subscribers are divided into two groups, one paid and one unpaid, and I publish one free newsletter per week. My total number of subscribers is just under 10,500, with over 3,300 of them paying either monthly ($6) or annually ($65) for their subscription. The average monthly revenue generated from these subscriptions is approximately $18,400 and is continuously increasing.

12. Contrarian Thinking ($72K/year)

Codie Sanchez, hailing from Austin, TX, USA, established Contrarian Thinking more than three years ago.

Founder	Codie Sanchez
Revenue	$6K / month

CASE STUDY

I am Codie Sanchez, the Founder and Proprietor of Contrarian Thinking, an organization that aims to emancipate individuals’ thought processes while enhancing their financial status. Our primary objective is to assist one million individuals in achieving financial, philosophical, and physical autonomy.

At present, we have more than 100,000 subscribers to our newsletter, and our social media channels have over 1.5 million followers. Our revenue for this year is projected to reach $3 million.

13. Seedtable ($60K/year)

Seedtable was started by Gonzalo (from Paris, France) over 4 years ago.

Founder	Gonzalo
Revenue	$5K / month

CASE STUDY

Hello, my name is Gonz and I hold the position of Head of Growth at a company called Jobbatical. In addition to my full-time job, I am also involved in a side project called Seedtable, which occupies my early mornings, nights, and weekends.

My audience primarily consists of investors, founders, and employees from leading European organizations such as Stripe, Transferwise, and N26. Moreover, my readers also include prominent funds such as Atomico, Point Nine Capital, and Entrepreneur First, as well as reputable news outlets like Sifted and Tech.eu.

14. Ticker Nerd ($48K/year)

Luciano Viterale, a resident of Sydney NSW, Australia, founded Ticker Nerd more than two years ago.

Founder	Luciano Viterale
Revenue	$4K / month

CASE STUDY

My name is Luc, and I co-manage Ticker Nerd with my business partner Sam. Ticker Nerd is a subscription-based service that caters to investors by providing timely information and in-depth analysis of emerging stocks. Our weekly report is expertly curated to present the latest market trends and insights to our subscribers. Despite refraining from any advertising expenditure, we have achieved a monthly recurring revenue (MRR) of $4.5k.

As these newsletter success stories have shown, newsletters can be a powerful marketing tool when done correctly. By providing valuable content, building a community, and engaging with your audience, you can build a loyal following and drive conversions. The key is to be unique, provide value, and stay consistent.

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